The H2O Factor

The ancient Romans built complex waterworks. Which of the following is sometimes credited with contributing to the decline of the Roman Empire’s ruling class? A. Aqueducts that spread malaria B. Famine from poor crop irrigation C. Plumbing that caused lead poisoning Sir Benjamin Thompson was a physicist whose work led to improvements in cooking equipment […]

Foreign Phrases

Satirist H.L. Mencken said, “If English was good enough for Jesus Christ, it’s good enough for me.” However, most Swiss businesspeople speak at least a little: A. Swiss, English, and Italian B. German, French, Italian, and English C. Dutch, Italian, French, and Romansch Good first impressions can be made by using correct introductions. The phrase […]

Notorious

True or false: Mariano Melgarejo, a former Bolivian dictator, attempted to intervene during the 1870 Franco-Prussian War by marching his army all the way to Europe. Ned Kelly was one of the best-known Australians of the 1870s. What occupation brought him this notoriety? A. Con artist and forger B. Horse thief, cattle rustler, and bank […]

To Market, To Market

Which European city is a favorite locale for test marketing? A. Madrid B. Brussels C. Rome High-pressure sales and hype are counterproductive in many countries. True or false: Australians tend to fiercely resist pressure tactics. Radio and television commercials are often more effective than newspaper advertisements in: A. Sweden B. Hawaii C. Bolivia German and […]

The Mother Of Invention

The open-air thermometer was invented by Galileo Galilei, c.1607. Match these improvements to their country and year of discovery. A. The clinical thermometer, by Santorio Santorio 1. Germany, 1714 B. Absolute-temperature (or Kelvin) scale, by William Thomson, Lord Kelvin 2. Sweden, 1742 C. The mercury (also called the Fahrenheit) scale, by Gabriel D. Fahrenheit 3. […]